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TikTok Content Strategist

London (Hybrid) Full-time £40,000–£55,000

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Posted: 1 Mar 2026

Closing: 1 Apr 2026

About the Role

This is a rare opportunity to join one of Europe's fastest-growing TikTok commerce companies at a pivotal moment. As part of the TGen team, you'll work directly with creators, brands, and technology to shape the future of live commerce across the UK, Spain, and Germany.

You'll be embedded in a collaborative, fast-moving team that values ownership, creativity, and genuine impact. No bureaucracy — just meaningful work that reaches millions of people.

What You'll Do

  • Develop and execute TikTok content strategies for client brands, aligning with their commercial objectives.
  • Monitor TikTok trends, algorithm changes, and competitor activity to keep strategies ahead of the curve.
  • Plan and manage content calendars across multiple brand accounts and creator partnerships.
  • Analyse campaign performance data and produce weekly insight reports with clear recommendations.
  • Brief and coordinate with short-video production teams and live streaming operations.

What We're Looking For

  • 3+ years in social media strategy or digital marketing, with deep TikTok platform expertise.
  • Proven track record of growing brand presence on TikTok (case studies or portfolio required).
  • Strong analytical skills — proficient with TikTok Analytics, Google Analytics, and data visualisation tools.
  • Creative thinker who can translate brand objectives into engaging, platform-native content concepts.
  • Excellent written and verbal communication skills.

Nice to Have

  • Experience with TikTok Shop or live commerce campaigns.
  • Understanding of TikTok Ads Manager and paid promotion strategies.
  • Background in e-commerce, DTC brands, or performance marketing.
  • Familiarity with video editing tools (CapCut, Premiere Pro).

What We Offer

£40,000–£55,000 salary
28 days holiday + bank holidays
£1,500 annual learning budget
Private healthcare (full family)
Flexible working hours
Quarterly team offsites
Home office setup allowance
TikTok creator tools access

Sounds Like You?

We'd love to meet you. Apply now and we'll be in touch within 5 working days.

Apply Now